Moment Makers (Pre-suasion) for Dentistry
Speaker: Christopher Phelps, DMD CMCT
Event Location Details
Moment Makers are that rare tribe of communicators that understand pre-suasion science and use it ethically to create their own opportune moments of influence.This revolutionary workshop will teach you that science and how to apply it.
Dr. Christopher Phelps is a general dentist, amazon best selling author and entrepreneur with an active private practice in Charlotte NC. In his first 7 years of practice he grew the revenue of his practices by a factor of 10X going from 1 practice location to 4 locations. After selling two of those offices for profit, Dr. Phelps focused on maximizing the capacity of his remaining 2 practices and had 2 consecutive years of $1,000,000 revenue growth at each of the two practices, effectively collecting with 2 offices what he had collected when he owned 4 offices. A major part of this success was the Call Tracker ROI and Golden Goose Scheduling programs he developed out of his own marketing needs and issues. With it, he was able to increase his new patient numbers from 60/month to averaging over 300/month; all the while decreasing his marketing expenses by 74%. In addition, Dr. Phelps is a Cialdini Method Certified Trainer (CMCT) and an expert in how to use the science of influence and persuasion to solve the problems in the dental practice.
In just one-day you will learn how to:
- TARGET mindsets that will increase the chances that your audience will be receptive to your message
- IDENTIFY the cues that can ‘trigger’ favorable reactions to these mindsets
- MOVE these triggers to the optimal moment before you deliver your message
- EXTEND the impact of pre-suasive moments to encourage long-term change
Dr Phelps is a faculty for DSN. The speaker declares that neither he nor any member of his family have a financial arrangement or affiliation with any corporate organization offering financial support or grant monies for this continuing education program. Although commercially available products are discussed, no financial arrangements exist between the manufacturers and the speaker.